{"id":9949,"date":"2020-11-02T18:37:39","date_gmt":"2020-11-02T18:37:39","guid":{"rendered":"https:\/\/uruit.com\/blog\/?p=9949"},"modified":"2023-05-31T02:47:26","modified_gmt":"2023-05-31T05:47:26","slug":"mobile-app-performance","status":"publish","type":"post","link":"https:\/\/uruit.com\/blog\/mobile-app-performance\/","title":{"rendered":"The ultimate guide to improve your mobile app&#8217;s performance"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_17 counter-hierarchy counter-decimal ez-toc-grey\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" style=\"display: none;\"><i class=\"ez-toc-glyphicon ez-toc-icon-toggle\"><\/i><\/a><\/span><\/div>\n<nav><ul class=\"ez-toc-list ez-toc-list-level-1\"><li class=\"ez-toc-page-1 ez-toc-heading-level-1\"><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Ultimate_guide_to_improve_your_mobile_apps_performance\" title=\"Ultimate guide to improve your mobile app\u2019s performance\">Ultimate guide to improve your mobile app\u2019s performance<\/a><ul class=\"ez-toc-list-level-2\"><li class=\"ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#What_is_mobile_app_performance\" title=\"What is mobile app performance?\">What is mobile app performance?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Why_is_mobile_app_performance_important\" title=\"Why is mobile app performance important?\">Why is mobile app performance important?<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#How_can_you_measure_your_mobile_apps_performance\" title=\"How can you measure your mobile app\u2019s performance?\">How can you measure your mobile app\u2019s performance?<\/a><ul class=\"ez-toc-list-level-3\"><li class=\"ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#General_app_KPIs\" title=\"General app KPIs\">General app KPIs<\/a><ul class=\"ez-toc-list-level-4\"><li class=\"ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Downloads\" title=\"Downloads\">Downloads<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#User_growth_rate\" title=\"User growth rate\">User growth rate<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Organic_conversion_rate\" title=\"Organic conversion rate\">Organic conversion rate<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Paid_conversion_rate\" title=\"Paid conversion rate\">Paid conversion rate<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Uninstalls\" title=\"Uninstalls\">Uninstalls<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Ratings\" title=\"Ratings\">Ratings<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Reach_vs_impressions\" title=\"Reach vs impressions\">Reach vs impressions<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#UX_and_performance_KPIs\" title=\"UX and performance KPIs\">UX and performance KPIs<\/a><ul class=\"ez-toc-list-level-4\"><li class=\"ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Load_speed\" title=\"Load speed\">Load speed<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Screen_resolution\" title=\"Screen resolution\">Screen resolution<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Crash_reports\" title=\"Crash reports\">Crash reports<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Devices\" title=\"Devices\">Devices<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Carriers\" title=\"Carriers\">Carriers<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-4\"><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Operating_systems\" title=\"Operating systems\">Operating systems<\/a><\/li><\/ul><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#How_to_improve_your_mobile_apps_performance\" title=\"How to improve your mobile app\u2019s performance\">How to improve your mobile app\u2019s performance<\/a><ul class=\"ez-toc-list-level-3\"><li class=\"ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#1_Use_a_CDN_to_accelerate_APIs\" title=\"1. Use a CDN to accelerate APIs\">1. Use a CDN to accelerate APIs<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#2_Optimize_images\" title=\"2. Optimize images\">2. Optimize images<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#3_Cut_down_on_superfluous_features\" title=\"3. Cut down on superfluous features\">3. Cut down on superfluous features<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#4_Load_data_as_you_need_it\" title=\"4. Load data as you need it\">4. Load data as you need it<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#5_Create_an_offline_mode\" title=\"5. Create an offline mode\">5. Create an offline mode<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#6_Optimize_your_code\" title=\"6. Optimize your code\">6. Optimize your code<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#7_Test_your_app_across_multiple_devices\" title=\"7. Test your app across multiple devices\">7. Test your app across multiple devices<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#8_Monitor_crashes\" title=\"8. Monitor crashes\">8. Monitor crashes<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#9_Display_a_loading_state\" title=\"9. Display a loading state\">9. Display a loading state<\/a><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-3\"><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#10_Go_native\" title=\"10. Go native\">10. Go native<\/a><\/li><\/ul><\/li><li class=\"ez-toc-page-1 ez-toc-heading-level-2\"><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/uruit.com\/blog\/mobile-app-performance\/#Improve_your_mobile_apps_performance\" title=\"Improve your mobile app\u2019s performance\">Improve your mobile app\u2019s performance<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"Ultimate_guide_to_improve_your_mobile_apps_performance\"><\/span><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Ultimate guide to improve your mobile app\u2019s performance&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:15231,&quot;3&quot;:{&quot;1&quot;:0},&quot;4&quot;:{&quot;1&quot;:2,&quot;2&quot;:16777215},&quot;5&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;6&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;7&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;8&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;9&quot;:0,&quot;11&quot;:3,&quot;12&quot;:0,&quot;14&quot;:{&quot;1&quot;:2,&quot;2&quot;:0},&quot;15&quot;:&quot;Calibri&quot;,&quot;16&quot;:11}\">Ultimate guide to improve your mobile app\u2019s performance<\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Mobile apps are a great way to build an audience and convert users. Google Play features <a href=\"https:\/\/www.statista.com\/statistics\/276623\/number-of-apps-available-in-leading-app-stores\/\" class=\"external\" rel=\"nofollow\">3.48 million apps<\/a> while the Apple App Store has roughly 2.22 million available apps. With so much competition in the market, you have to ensure your app is fully optimized for success.<\/p>\n<p>Mobile app performance is the biggest factor in a mobile app\u2019s success. A poorly performing app won\u2019t retain users and will fail quickly. This is why monitoring and cultivating your mobile app performance is essential for the success of the app and your business.<\/p>\n<p>Today we\u2019re going to take a deep dive into improving your mobile app\u2019s performance. We\u2019re going to define what mobile app performance is, why it\u2019s important, what metrics you ought to pay attention to, and provide you with some solid steps you can implement to improve your mobile app\u2019s performance.<\/p>\n<p>Let\u2019s get started.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-10856\" src=\"https:\/\/uruit.com\/blog\/wp-content\/uploads\/2020\/11\/Product-Development-Strategy-4.jpg\" alt=\"mobile app performance\" width=\"800\" height=\"200\" srcset=\"https:\/\/uruit.com\/blog\/wp-content\/uploads\/2020\/11\/Product-Development-Strategy-4.jpg 800w, https:\/\/uruit.com\/blog\/wp-content\/uploads\/2020\/11\/Product-Development-Strategy-4-300x75.jpg 300w, https:\/\/uruit.com\/blog\/wp-content\/uploads\/2020\/11\/Product-Development-Strategy-4-768x192.jpg 768w, https:\/\/uruit.com\/blog\/wp-content\/uploads\/2020\/11\/Product-Development-Strategy-4-750x188.jpg 750w, https:\/\/uruit.com\/blog\/wp-content\/uploads\/2020\/11\/Product-Development-Strategy-4-20x5.jpg 20w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_mobile_app_performance\"><\/span>What is mobile app performance?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/uruit.com\/outsourcing-mobile-development\/?utm_source=home&amp;utm_medium=icon&amp;utm_campaign=mobile%20icon\/\">Mobile app<\/a> performance refers to how well an app runs on a mobile device under various loads and circumstances. It might require measuring how long an app takes to load, mitigating crashes during peaks in user activity, or monitoring battery usage.<\/p>\n<p>The performance itself is made up of multiple factors: the device, server, network, and how the app is programmed. The most important metric for measuring mobile app performance, however, is how the users themselves perceive the performance.<\/p>\n<p>User perception is a powerful thing. It can make or break your mobile app, so you have to ensure you\u2019re taking it into account when making performance improvements.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_is_mobile_app_performance_important\"><\/span>Why is mobile app performance important?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As the world shifts ever more digital, brands can\u2019t afford not to provide seamless digital experiences. People expect applications to run smoothly and efficiently and when they don\u2019t, their patience is notoriously thin.<\/p>\n<p><a href=\"https:\/\/appsamurai.com\/mobile-app-performance-metrics-for-crash-free-apps\/\" class=\"external\" rel=\"nofollow\">71% of app uninstalls<\/a> are down to app crashes. <a href=\"https:\/\/think.storage.googleapis.com\/images\/micromoments-guide-to-winning-shift-to-mobile-download.pdf\" class=\"external\" rel=\"nofollow\">70% of users<\/a> abandon an app that takes too long to load. Statistics like this are common and paint a very clear picture: mobile app performance must be at the fore of your strategic planning. Without a clear pathway to ensure your mobile app performance is up to scratch, you risk losing users and, therefore, profit.<\/p>\n<p>When it comes right down to it, your user\u2019s experience is what dictates the success of your mobile app. If your user comes away from your app unhappy, you\u2019ve potentially lost them. Performance issues are major killers of apps across every industry. To ensure your users are happy, you have to pay special attention to your mobile app performance.<\/p>\n<p>On the flip side, when your app is performing well, your users are likely to be more engaged and spend more. Multiple studies have shown that an increase in load time correlates with a boost in conversions. By prioritizing your mobile app\u2019s performance, you\u2019re prioritizing your conversion rate \u2013 and isn\u2019t that an essential part of any business strategy?<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_can_you_measure_your_mobile_apps_performance\"><\/span>How can you measure your mobile app\u2019s performance?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Measuring your mobile app\u2019s performance requires access to user metrics and other data. When you monitor the appropriate metrics for your app\u2019s performance, you\u2019ll be able to create processes that make sure any anomalies in said metrics are taken care of. Without this process of monitoring your performance metrics, you\u2019ll not be able to tell what went wrong in the event of a catastrophe.<\/p>\n<p>For instance, if you monitor your number of new subscribers over the last year, you\u2019ll be in a better position to analyze why there\u2019s a sudden rapid decline.<\/p>\n<p>Measuring your mobile app\u2019s performance can take many faces but ultimately, you\u2019re looking at different KPIs. These include:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"General_app_KPIs\"><\/span>General app KPIs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>General app KPIs can typically be tracked by anyone as they don\u2019t require a technical understanding of mobile technology or development.<\/p>\n<p>The importance of certain KPIs will differ according to the functionality and objective of the app. For instance, a subscription-only app won\u2019t worry about the number of individual downloads of the app in question. Rather, they\u2019d concentrate on user engagement.<\/p>\n<p>Here are some of the general mobile app KPIs you could measure to help gauge the performance of your app.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Downloads\"><\/span>Downloads<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The success of a mobile app is often directly proportional to the number of downloads it has. That said, this metric can be pretty subjective. A social media app\u2019s twenty million downloads doesn\u2019t stand equally with a paid subscription service\u2019s one million downloads, for instance.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"User_growth_rate\"><\/span>User growth rate<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>To properly measure the performance of your app, you shouldn\u2019t just track those becoming users, but also the rate at which your user base is growing.<\/p>\n<p>If there\u2019s a sudden influx of users to your app, you ought to be able to tell where they came from. Knowing the source ensures you can measure its impact and perhaps replicate the recipe in the future.<\/p>\n<p>Measuring the growth of your app\u2019s user base also allows you to predict future growth. You simply calculate the number of daily active users over a given time period and average them out. That number can then be applied to future planning and strategy sessions.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Organic_conversion_rate\"><\/span>Organic conversion rate<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The organic conversion rate is the rate at which you\u2019re converting users through non-paid channels. This might mean through word-of-mouth, social media mentions, PR, organic search, and so on. By tracking this KPI, you\u2019ll be able to keep track of the results you get from organic activities.<\/p>\n<p>In understanding the conversion rate of your non-paid channels, you\u2019ll be able to figure out your return on investment. Using this metric, you\u2019ll be able to strategize your marketing efforts more effectively.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Paid_conversion_rate\"><\/span>Paid conversion rate<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>There are a number of ways you can pay to boost your conversion rate. From paid tweets to sponsored Instagram posts, you can leverage paid ads to reach your goals faster.<\/p>\n<p>Finding your rate of conversion for paid avenues is just as essential as figuring out your organic conversion rate. You must know what sort of return on investment you\u2019re getting when you spend money through different channels. This, in turn, will help you better plan where to put your money in the future.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Uninstalls\"><\/span>Uninstalls<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Even the most engaged user may fall out of love with your app eventually. People uninstalling is a fact of life, but if you see a spike in uninstalls then this can indicate an issue. This is why keeping track of your number of uninstalls is all-important.<\/p>\n<p>Uninstalls essentially keep your finger on the pulse of your app. If too many people are uninstalling, this can indicate an issue with your mobile app\u2019s performance \u2013 an issue you should fix quickly.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Ratings\"><\/span>Ratings<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>The higher your rating, the better it is for your mobile app. A high user rating means your users are finding your app useful and can also be a sign that your user engagement is effective.<\/p>\n<p>When tracking this metric, you should also track negative reviews. These will give you an idea of what you ought to be looking at in terms of improvements for your functionality.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Reach_vs_impressions\"><\/span>Reach vs impressions<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Reach refers to the number of people who see your content while impressions refer to the number of times your content was displayed. The difference between them is something you should keep in mind when monitoring both metrics.<\/p>\n<p>In general, your reach should be given more weight, as it demonstrates more accurately how your content is reaching real people. While impressions are still important, they\u2019re not as essential as your reach.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"UX_and_performance_KPIs\"><\/span>UX and performance KPIs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>These metrics will give you an idea of the technical performance of your app. By following these KPIs, you\u2019ll be able to improve the performance of your app from a technical standpoint and make changes that will improve the user experience.<\/p>\n<p>Generally, you\u2019ll need a bit of technical knowledge to be able to understand these KPIs.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Load_speed\"><\/span>Load speed<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>As the world shifted ever more digital, people became less patient with apps with slow load times. These days, people expect lightning-fast loads and, for the most part, they receive them. If your mobile app isn\u2019t toeing the line, you have to fix the issue fast.<\/p>\n<p>Monitoring your load speed is essential for measuring the viability of your app. Without a healthy load speed, you risk losing users to impatience.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Screen_resolution\"><\/span>Screen resolution<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>When you know what screen resolutions are most popular, you\u2019ll be better able to ensure your mobile app is in line with the expectations of popular devices. Monitoring the specific screen resolutions of your users is essential to ensure you\u2019re delivering an app that works as designed for every user.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Crash_reports\"><\/span>Crash reports<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Apps will crash. It\u2019s a fact of life. There are simply too many devices, operating systems, and specifications to comprehensively test every possible circumstance.<\/p>\n<p>A crash can come down to a number of things. The user might have used the app in a way that it wasn\u2019t designed to be used. An operating system might not be able to handle certain actions by the app. Whatever the cause, crash metrics should be monitored carefully. By keeping track of crashes, you\u2019ll be able to mitigate issues in the future, ensuring the functionality of your app going forward.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Devices\"><\/span>Devices<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>You must keep track of what devices your audience is using to access your app. Are they using tablets or smartphones? Are there more Andriod users than iPhone users? Was any device used the most?<\/p>\n<p>Answers to these questions will enable you to optimize your app\u2019s performance based on specific devices\u2019 characteristics.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Carriers\"><\/span>Carriers<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Just as knowing what device your audience uses helps with optimization, so too does knowing what carrier they\u2019re using. Different carriers have different features including things like download speeds. You have to have a comprehensive understanding of these qualities if you\u2019re going to optimize your app effectively.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Operating_systems\"><\/span>Operating systems<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Knowing what operating system a device is running is crucial to fixing known issues like crashes. For example, if you\u2019re seeing more crashes from users with iPhones, this probably means your app hasn\u2019t been properly optimized for iOS users. Understanding the issue is step one to fixing it.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_improve_your_mobile_apps_performance\"><\/span>How to improve your mobile app\u2019s performance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Now you know how important mobile optimization for apps is and a few of the KPIs you ought to be paying attention to, let\u2019s take a look at some ways you can improve your mobile app\u2019s performance.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Use_a_CDN_to_accelerate_APIs\"><\/span>1. Use a CDN to accelerate APIs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>APIs are responsible for communicating and displaying information received from other applications. If you\u2019ve ever used a weather or traffic app, an API was doing the heavy lifting behind the scenes to retrieve and display the third-party information delivered through the native app.<\/p>\n<p>Anything that speeds up an API\u2019s process is a great thing, which is where content delivery networks or CDNs come in.<\/p>\n<p>A CDN uses servers all around the world to accelerate API communication. In using an edge server that\u2019s close to the user in a geographical sense, latency, round-trip time, payload, and size are all mitigated. Essentially the distance to the user is reduced, resulting in a boost to the API\u2019s speed.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Optimize_images\"><\/span>2. Optimize images<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The bigger the image, the slower it will load \u2013 and the slower your app will operate while trying to display it. Properly optimizing your images ensures this load time is kept to a minimum. Optimization can be looked at as a three-step process:<\/p>\n<ol>\n<li>Compression<\/li>\n<li>Resizing<\/li>\n<li>Caching<\/li>\n<\/ol>\n<p>Compression is the process of encoding digital image information using fewer bits. It essentially pulls down the file size of the image in question, with no decrease in resolution and often negligible quality loss. All images used on mobile apps ought to be compressed in some way. This ensures the load time is kept to a minimum.<\/p>\n<p>Resizing images involves changing the resolution of the image in question. Images that have been formatted for print, for instance, will often be many times bigger than they need to be for digital display. Resizing these images for mobile screen dimensions can save you valuable kilobytes.<\/p>\n<p>Caching is the practice of downloading images from a network into the device\u2019s memory. Once on the device itself, the mobile app won\u2019t need to load it from the external network every time it\u2019s displayed. Instead, it will be able to draw on its own internal memory \u2013 a much faster and more economical option that will positively impact load time.<\/p>\n<p>Each of these optimization techniques works to reduce the effort your mobile app has to put in to load assets. The result is faster load times and a smoother experience for the user.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Cut_down_on_superfluous_features\"><\/span>3. Cut down on superfluous features<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When it comes to building a mobile app, it\u2019s essential that you cut as much dead weight from the functionality as possible. If a feature isn\u2019t essential to the app\u2019s performance, you should consider cutting it for the betterment of your overall performance.<\/p>\n<p>You want your app to be fast and responsive. Superfluous features tend to bog apps down, increasing the load time and slowing down performance. When developing your app, make sure every feature is essential and remove anything that isn\u2019t. Your users will thank you.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Load_data_as_you_need_it\"><\/span>4. Load data as you need it<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Loading all of an app\u2019s data at once is a quick way to slow or even crash it. Rather than processing large swathes of data at a time, you ought to consider using split-up assemblies to beak the data down into easily retrievable chunks. This means you\u2019re able to prioritize the most important functions of the app first, leaving less vital operations to load as needed.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Create_an_offline_mode\"><\/span>5. Create an offline mode<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>An app\u2019s offline mode is designed to create a buffer for your information to be safely housed in the case of a loss of network connectivity. Without an offline mode, in the event of a sudden disconnection, all the data being used by the app is discarded. This can lead to major headaches for the user.<\/p>\n<p>By creating an offline mode, you\u2019re allowing the user to save their data and return to it once they\u2019re reconnected. It essentially means reliability, security in information, and user ease of mind.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Optimize_your_code\"><\/span>6. Optimize your code<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Just as images and other assets can blow out your load times if they\u2019re not optimized, so too can your code itself. Unoptimized code can lead to slower performance or even potential crashes so you want to make sure your code is clean and compressed.<\/p>\n<p>Clean coding practices are a must when building mobile apps. You ought to ensure your code follows best-practice guidelines and is as concise as possible. You should also compress your code before pushing it live. Compression removes any superfluous spacing and comments that might add to the load time of the app.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Test_your_app_across_multiple_devices\"><\/span>7. Test your app across multiple devices<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Properly testing your app is essential for ensuring it works as designed but you have to remember, not everyone will be using your app in the same way or on the same device. This is where it becomes important to test your app across multiple devices.<\/p>\n<p>Device testing ensures your final product will perform as designed no matter what device your user base is using. It will give you an idea of your app\u2019s performance over different battery lives and technologies \u2013 ensuring your user experience is kept consistent across different circumstances.<\/p>\n<p>Testing across multiple devices is also a great way to catch small issues before they grow out of control. If your app is draining the battery of a particular device much quicker than others, you should be able to determine how and why it\u2019s behaving in such a way and fix it before it impacts other devices.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Monitor_crashes\"><\/span>8. Monitor crashes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Monitoring your crash reports will ensure you\u2019re across any issues that may spring up once your app is live. It\u2019s an unfortunate fact that testing doesn\u2019t pick up every potential scenario, so you\u2019re going to have crashes. The important thing is to monitor them as they happen and diagnose the issues that caused them.<\/p>\n<p>Crashes can happen for any number of reasons. Your job is to figure out why they happen and ensure they don\u2019t happen for the same reason a second time.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9_Display_a_loading_state\"><\/span>9. Display a loading state<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>While displaying a loading state doesn\u2019t physically speed up your load times, it does make a difference when it comes to the user\u2019s perception of the wait. If your audience is simply staring at a blank screen while your app loads, they will perceive the load time as longer than it actually is. Further, since you\u2019re not providing them feedback, they may even mistake the load time for a freeze and quit your app altogether.<\/p>\n<p>Displaying a loading state with a colorful animation or helpful messages is a great way to help users tolerate the wait.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10_Go_native\"><\/span>10. Go native<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Provided it fits your budget, you should always choose native apps over the other types. Native apps perform far better than web or hybrid apps. This is because native apps are specially designed for the user\u2019s operating system and are installed locally. This makes them much faster and more intuitive for the users. It also gives you the ability to make full use of the device features such as GPS or images, etc.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Improve_your_mobile_apps_performance\"><\/span>Improve your mobile app\u2019s performance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Without a solid user experience, your app is courting failure. Improving your mobile app\u2019s performance is essential for both improving the user experience and, therefore, retaining users. Now you have a clear roadmap for improving your mobile app\u2019s performance \u2013 end to end.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Contents Ultimate guide to improve your mobile app\u2019s performanceWhat is mobile app performance?Why is mobile app performance important?How can you measure your mobile app\u2019s performance?General app KPIsDownloadsUser growth rateOrganic conversion&#8230;<\/p>\n","protected":false},"author":40,"featured_media":9952,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[288],"tags":[],"_links":{"self":[{"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/posts\/9949"}],"collection":[{"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/comments?post=9949"}],"version-history":[{"count":5,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/posts\/9949\/revisions"}],"predecessor-version":[{"id":11199,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/posts\/9949\/revisions\/11199"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/media\/9952"}],"wp:attachment":[{"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/media?parent=9949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/categories?post=9949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uruit.com\/blog\/wp-json\/wp\/v2\/tags?post=9949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}