Product discovery
Our skills at your disposal:
Let’s kickstart your app idea through a product discovery phase
From our experience, we know the importance of starting off product development on the right foot in order to minimize risks. To do so, we combine different roles to better establish a product idea before embarking on a whole project, bringing in stakeholders from the business side, product experts, developers, and designers.
The product discovery phase has three main goals:
Understand
Complete our understanding of the business model, its context, goals and customers.
Analyze
Align expectations in order to mitigate risks, define processes, create story maps, and so on.
Propose
Set an initial backlog, a team, and a ballpark estimate for the development project.
Benefits of a product discovery phase:
Get every team member on the same page
Discuss your expectations, needs, and risks
Identify your main users and prioritize features accordingly
Build a roadmap with input from developers, designers, and business experts
Get a rough time and cost estimate
Generate high level documentation (wireframes, mockups, etc)
How we do it
Uncover the purpose
Kick off the Discovery phase by understanding what brought you here and what is the expected product.
Get a business overview
Understand the app’s business model and its current context.
Identify metrics, constraints and risks
Decide which metrics the team should use to measure the project’s success. Also, list the main risks or constraints to take into account.
Understand the users
Work closely with our UX experts to build the users profile, understand their needs, and, when applicable, get their current feedback.
Assemble a roadmap
Based on a story map, we will identify the app’s journey and generate a prioritized backlog to get the development started.
Final details
At this last step, we focus on estimating the project’s cost and duration, recommending the right team for the job, and documenting the Discovery output.
Case studies
Our preferred tools / frameworks:
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
User Definition
User Persona
User Journey
Features Prioritization
Story Mapping
Want to discuss your project?
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